NextCruise to Showcase Green-Car Tech

Automakers have dreamed up a new all-green event to coincide with the wildly popular Woodward Dream Cruise. They call it NextCruise, and it will debut in Pleasant Ridge, Michigan, with a public preview Friday, August 15 and activities Saturday, August 16.

Nine automakers have signed up — General Motors, Ford, Chrysler, Toyota, Nissan, BMW, Mercedes-Benz, Audi, and Volkswagen — plus Bridgestone and the the IndyCar and American Le Mans racing series. All the participants aim to prove that green technology is clean, comfy, and cruise-worthy with displays and free 15-minute test drives.

Hybrids and clean diesels will make up the bulk of the event, in contrast to the cars rolling along Woodward Avenue at the14th annual Woodward Dream Cruise. Classic and muscle cars both pristine and hot-rodded will cruise from Ferndale, Michigan, to Pontiac in one of the largest vintage car cruises in the country. If anybody needs to be convinced of the fun to be had in low-emissions vehicles, it’s these guys.